Personalization is the foundation of your Portal

Topic Description:

Industry analysts claim that the most successful Portal implementations require advanced personalization as their foundation. This presentation will begin with a discussion of why personalization is a critical success factor when implementing a portal. Additionally, we'll look at the portal industry (who's who), and how some companies are leveraging portal technology to increase customer loyalty, improve internal communications, and automate business processes.

About the Presenter:

Glen Borkowski is an ATG Solutions Engineer, and has been working in the online CRM, commerce, and portal space for 2 years. Prior to ATG, Glen was Director of Server Development with AT&T's Prepaid division.

Power Point Presentation notes: ATG Personalization of your Portal. Size 3 megs.

For more information:
Glen Borkowski
Art Technology Group, Inc.
550 West Washington Blvd.
11th Floor
Chicago, IL 60661
www.atg.com

Phone: 614-296-8614
Email Address:gborkowski@atg.com