Topic Description:Industry analysts claim that the most successful Portal implementations require advanced personalization as their foundation. This presentation will begin with a discussion of why personalization is a critical success factor when implementing a portal. Additionally, we'll look at the portal industry (who's who), and how some companies are leveraging portal technology to increase customer loyalty, improve internal communications, and automate business processes.
About the Presenter:Glen Borkowski is an ATG Solutions Engineer, and has been working in the online CRM, commerce, and portal space for 2 years. Prior to ATG, Glen was Director of Server Development with AT&T's Prepaid division.
Power Point Presentation notes: ATG Personalization of your Portal. Size 3 megs.
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